Hints from the Health Department. Leaflet from the archive of the Society of Medical Officers of Health. Credit: Wellcome Collection, London
[Report of the Medical Officer of Health for Hendon]
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A firm of confectionery importers was cautioned for selling sweets containing
colouring matter not permitted. The firm had withdrawn from retailers sweets imported
earlier, and had thought the stock from which the sample was procured was
satisfactory. Only permitted colours are now used.
During the year a manufacturer put on the market with a large scale newspaper
advertising campaign a new product which consisted of 99% pure sugar with 1% of
saccharin. It was claimed for this product that it was "Slimmers Sugar". The
manufacturer was challenged on the ground that the product (because it contained
saccharin) was not sugar. Exception was taken to advertising matter for the same
reasons. Correction of advertising matter and the labels was secured, the manufacturer
devising a new description for this product.
An advertisement for vitamin capsules made extravagant claims. On being
challenged, the advertisement and literature were modified so as to delete the
objectionable wording used".
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