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101
Health and Baby Week, 1926.
Health and Baby Week was observed in the Borough from the 3rd to the 9th
October. The arrangements made included the following: —
Co-operation with Clergy.
1. A request was made to the Clergy of all denominations in the Borough to
make special reference to the subject in the course of their Services on Health
Sunday, October 3rd, and to co-operate by the distribution of literature to the
members of their congregations. Replies were received promising co-operation
from: —
The Revd. Henry Ross, St. Albans.
The Revd. Wilfred H. Davies, M.A., St. Giles-in-the-Fields.
The Revd. E. C. Bedford, St. Andrew's.
The Revd. W. S. Macgowan, Holy Trinity, Kingsway.
The Revd. S. E. Jarvis, St. Etheldreda.
The Revd. G. F. Haines, St. Peter's.
Sister H. Camillus, St. Cecilia.
The Revd. E. E. Baker, Wild Street (Baptist).
Distribution of Leaflets by Retail Tradesmen.
"2. Requests were issued to retail traders to co-operate by the distribution
of literature from their counters during Health Week and the exhibition of posters.
About 60 traders expressed their willingness to co-operate and in this way
upwards of 20,000 leaflets were distributed. The leaflets used were:—
"Save your Children from Diphtheria" (a four-paged leaflet on
diphtheria immunisation); "Deafness" (a leaflet produced by the Middlesex
Hospital Press); "London's Health"; "Sleep" (a leaflet used by arrangement
with the National Baby Week Council); "Care of Milk in the Home" ;
"Don't Spit" (a leaflet produced by the Health and Cleanliness Council);
and " Our Daily Bread."
Exhibition of Posters.
3. Arrangements were made for the exhibition of posters in shops, on
advertising stations and by means of sandwich men. Six men were employed for
five days in the week parading the main thoroughfares in the Borough. Posters
were also displayed on the Council's buildings and water carts, and, with the
co-operation of Messrs. W. Clarkson & Son, Ltd., on the dust carts and lorries and
street refuse carts. The posters used included:—
An illustrated poster on immunisation against diphtheria; one respecting
the use of milk for children; a third dealing with the preservation of open
spaces; and a fourth, specially displayed in the schools in the Borough,
respecting cleanliness (this was produced by the Health and Cleanliness
Council).