London's Pulse: Medical Officer of Health reports 1848-1972

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St Giles (Camberwell) 1889

[Report of the Medical Officer of Health for Camberwell]

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63
The Act in question gives the Public Authorities
discretion either to grant or withhold Licences for advertisements.
I am of opinion that in respect to hoardings
erected on the Public-way, advertisements should be discouraged.
The placarding of hoardings naturally leads to
impediment of the public traffic, especially when the
advertisements are of a sensational and sometimes
of an objectionable character.
In this parish hoardings are not frequently applied
for, therefore, the total prohibition of advertising thereon
would not deprive the Vestry of any material source of
revenue, but should the Vestry think it advisable at any
time to exercise their statutory power in respect to granting
hoarding advertisements, I recommend that the charge
should be as follows:—
1st Class thoroughfares, per yard super. 6d. per month.
2nd „ „ „ „ 4d.
With a proviso that the Vestry hold absolute discretion to
withdraw permission so granted should they at any time
see reasonable cause for so doing.
J. C. REYNOLDS,
Surveyor to the Vestry.
Vestry Hall, Gamberwell,
December 30th, 1889.