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Representations have been made to have the description amended so that the
product is not claimed to be whole coffee.
Other examples where corrective action was sought are set out as
follows
The percentage fat content marking on Continental Cheeses when set
out as a percentage "I. D. M. ", changed to a comprehensible statement of "Fat
on the dry matter. "
A Continental biscuit marked as "Cheese Filled", which contained a
filling only 20 per cent cheese.
Such descriptions of Continental soft cheeses as "Super-Creme",
"Triple-Creme" and "Cream" etc. amended to indicate the true nature of the
product, i.e. whole-milk cheese, cheese spread etc.
Rice puddings marked as "Creamed Rice", fruit "syrups" labelled as
fruit "juices", a "Seedless Fig Bar" which was found to contain crushed seeds,
and cheese spreads described as "processed cheese".
Slimming claims in respect of lemon juice drinks were challenged.
There is no clinical proof that the consumption of lemon juice will reduce
weight, and the firms concerned have been requested to indicate that the drink
is merely one suitable for inclusion in a slimming diet. The claim that a particular
breakfast cereal had twice as much honey as any other cereal was also
challenged.
Some extravagant claims in respect of medical remedies were challenged
and the advertisements withdrawn.
BAKEHOUSES
There are 13 bakehouses in the Borough all of which are frequently inspected
to ensure that hygienic conditions are maintained.
In respect of three basement bakehouses for which certificates of
suitability had been issued, the quinquennial examination was carried out in
1959. Section 54 of the Factories Act, 1937 requires that basement bakehouses
be inspected every fifth year and, if found suitable as regards construction,
height, light, ventilation and hygienic conditions, certificates of suitability
shall be allowed to continue in operation.
Two basement bakehouses were found to be satisfactory and notice was
served that the certificate of suitability shall continue to operate. A third,
was found to be below standard in many respects and the Council was recommended
not to continue the certificate of suitability, and the firm was later
notified that the certificate of suitability would cease to have effect after the
expiration of six months.
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