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SMOKING ADVISORY CLINIC
The Clinic continues to function with the same excellent degree of success and many other local
authorities send members of their staffs to see how our clinic is run and model similar clinics within their
own areas on our lines.
The second World Conference on Smoking and Health was held in London in September at Imperial
College under the auspices of the Health Education Council. The Islington Smoking Advisory Clinic was
featured in the International Exhibition which ran concurrently as part of the Conference. The Health
Education Council invited the Health Education Officer to man the Smoking Clinic stand and give delegates
information about the Islington Smoking Advisory Clinic.
The Central Office of Information featured the Islington Clinic in a film shown at the Conference about
the smoking habit.
The Clinic was again featured on Radio London, and Dr. H.O. Williams and the Health Education
Officer answered questions telephoned by listeners about smoking; also it was again highlighted in the television
programme "Horizon". A well-known pharmaceutical company made a video tape recording of a clinic
session for their medical library and the tape is available to any interested local authority.
DENTAL HEALTH CAMPAIGN
Dental Caries is the most easily preventable disease and although Dental Health Education is continually
pressed at schools we do endeavour to have a major campaign at least once a year. Once more the
television and circus personality "Pierre the Clown" visited primary schools in the Borough and gave an
hilarious demonstration about tooth care. In addition every child received an apple and literature about
the care of teeth. More than 40 schools were visited and 12,000 apples distributed. His Worship the Mayor,
Alderman Robin Goodman, took a great interest in the campaign and visited a number of schools whilst it
was on.
In conjunction with the General Dental Council an evening seminar on dental health education for
teachers was held at the Teachers' Centre, William Tyndale School.
The Health Education Officer contributed to a Dental Health Education programme presented by the
Health Education Council on Radio London. This featured an Islington Infant School, and the tape recording
of this broadcast was used at a national seminar on mass communication for Health Education Officers at
Selwyn College, Cambridge, to illustrate how dental health education can be presented to large groups.
EXHIBITS AND PUBLICITY MATERIAL
The Health Education Service is particularly fortunate in having good facilities for the production of
exhibits, audio visual teaching aids and publicity material and highly skilled staff to devise and produce them.
The exhibits and publicity materials are tailored to meet the needs of specific local campaigns and
require much thought before the manufacturing process takes place; this often includes silk screen printing,
plastics cutting, woodwork and electronics. We are fortunate in having a master craftsmam in the Health
Education Team who knows how to create the right sort of exhibit at the right time; his ingenuity with
mechanical displays makes them amusing, entertaining and instructive, thereby delivering the message which
will attract attention and stick.
Many new items of publicity material have been produced during the year including V.D. publicity
material. For the first time a fully comprehensive list of Special Clinics for men and women in the Greater
London area was produced which gives not only the address but also the telephone and extension numbers,
the days and times open and specifies when doctors are in attendance for consultation and treatment.
Further V.D. publicity material has been produced for display in urinals and water closets giving full details
of the local Special Clinics and a telephone number to call for detailed information about V.D.
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