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In addition, the public health department has the use of a
single poster site which has been made available by the London
Transport Executive in the subway of the Notting Hill Gate Underground
Station.
Posters dealing with a variety of health topics were dis—
played at regular intervals on the poster frames in the borough.
CANCER EDUCATION
During the summer, the London County Council produced, in
consultation with the Borough Medical Officers, a leaflet drawing
attention to the association of cigarette smoking with lung cancer.
Ten thousand copies of the leaflet were obtained and were
distributed through the public libraries and other borough council
channelso
MENTAL HEALTH WEEK
The Minister of Health drew the attention of local health
and hospital authorities to the fact that 1960 had been designated
World Mental Health Year with the object of publicising and stimulat—
ing activity in all matters relating to mental health. The London
County Council decided to participate in Mental Health Week which
took place from 9th - 16th July, and asked if this Council would help
with publicity.
Coloured information wall sheets (size JO" x 20") showing
the essential elements of a comprehensive Mental Health Service were
received together with a supply of leaflets which reproduced this
information. The posters were displayed and the leaflets were made
available in the Kensington libraries and offices to which the public
had access.
HOME SAFETY
The London County Council (General Powers) Act, 1957 , enables
a Metropolitan Borough Council to make arrangements for the
dissemination of information and advice for the purpose of promoting
safety in the home.
In previous years, National Home Safety Campaigns have had
as their themes "Guard that Fire" and "Check that Fall".
In 1960, the Public Health Committee supported the London
County Council's "Safety in the Home Week" campaign which was held
during the week 31st October to 5th November; also a nation wide
campaign organised by the Royal Society for the Prevention of
Accidents against the risk of accidental poisoningo The opportunity
was taken of reminding the public of the dangers of falls in the home
and of the need to "Guard that Fire"o
Posters and leaflets were distributed to approximately
130 organisations in the borough - youth clubs, old people's clubs,
large business houses, industrial concerns, voluntary organisations,
hospitals, etc. Poster displays were arranged at Council offices
and other buildings. Leaflets were made available to the public
visiting the Council's offices, and bookmarks were issued through
the libraries. Letters, together with suitable posters and leaflets,
were sent to 70 chemists and 122 persons in the borough who
are registered to sell poisons listed in Part II of the Poisons
List, asking for their help by displaying the posters and in making
the leaflets available to the public.
Most of the material used was obtained without charge from
the London County Council, but some posters were purchased from the
Central Council for Health Education and the Royal Society for the